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Scale Your Restaurant’s Growth with an Open Ordering Platform

PAR Team — Tue, 09 Apr 2024 21:22:16 +0000

Gone are the days of managing a maze of disconnected systems – one for point-of-sale, another for online orders, and yet another for deliveries. Open integrations are the new normal, allowing restaurants to build a dream tech stack with best-in-class solutions. By embracing open APIs and interoperable systems, your restaurant brand can create a tailored tech stack that enhances every aspect of your operations, from order processing and inventory management to customer engagement.

Understanding Scalable Platforms

Unlike traditional siloed systems that operate independently, scalable platforms offer a holistic solution that can adapt and expand alongside your business. At its core, scalability refers to the platform’s ability to accommodate growth and handle increased demands without sacrificing performance or efficiency.

A scalable platform is built on modular architecture, allowing restaurants to add or remove functionalities as needed. Whether it’s scaling up to accommodate a growing number of orders or integrating new features to meet evolving customer preferences, a scalable platform provides the flexibility and agility required to stay competitive in a rapidly changing landscape.

Optimizing Business Growth with a Scalable
Ordering Platform

An open and scalable ordering platform such as MENU offers a cohesive solution that integrates various aspects of restaurant operations into a single, seamless ecosystem.

Here’s what MENU’s open ordering platform brings to the table:

Ordering APIs

MENU facilitates interoperability through open Ordering APIs, allowing streamlined integration with various technologies and solutions that best suit your needs. The benefits of this solution are numerous:

Unforgettable Ordering Experiences:
Your customers demand customization. One-size-fits-all ordering is no longer enough. With MENU Ordering APIs, your brand can leverage a modern and innovative back end to create custom ordering applications on any channel. This empowers you to create unique ordering experiences that perfectly match your brand identity and customer needs.
Smooth Developer Experience:
Clear and comprehensive documentation serves as the foundation for effective API design, playing a crucial role in fostering a smooth developer experience. MENU’s open ordering platform provides robust documentation, granting developers access to well-documented resources that offer detailed explanations of our Ordering APIs. This empowers them to effortlessly navigate the integration process, better comprehend API interactions, effectively troubleshoot issues, and fully leverage the potential of APIs for agency-built applications.
Streamlined Tech Stack:
MENU’s Ordering APIs ensure seamless integration with your current suite of solutions. This eliminates the need to abandon your existing loyalty programs, payment processors, and other essential tools. The result is a fully interoperable system that streamlines your operations and maximizes efficiency.

Customer Data

Open ordering platforms like MENU facilitate the consolidation of data from various sources within your restaurant’s tech stack. This unlocks a treasure trove of customer data, giving you insights into ordering trends and behavior. Leveraging these insights helps you make data-driven decisions to personalize customer experiences and optimize marketing campaigns, ultimately leading to increased profitability and customer satisfaction.

New Franchises/Locations

The MENU scalable ordering platform empowers you to replicate successful operational models seamlessly across new franchises and locations. By embracing openness, your fast-growing business can effortlessly adapt to the growing demand while maintaining efficiency and delivering exceptional customer experiences consistently across every location.

Open and scalable ordering platforms are more than just a technological upgrade; they’re a strategic investment in your restaurant’s success. By embracing an open approach, you can transform your operation from a tangled mess of wires to a well-oiled machine, ultimately delivering exceptional customer service and achieving operational excellence.

Whether you’re a fast-growing multi-unit brand or an industry stalwart, MENU’s open platform serves as the bedrock for innovation and expansion.

The post Scale Your Restaurant’s Growth with an Open Ordering Platform appeared first on partech.com.

Unlocking the Power of MENU Ordering APIs for Seamless Brand Growth

PAR Team — Tue, 30 Jan 2024 15:27:35 +0000

In today’s digital landscape, where online ordering is essential for restaurant growth, large restaurant brands are looking to differentiate themselves and make an impact by delivering a unique digital experience. This can only be done through specially tailored, custom front-end experiences that conventional white-label apps are not flexible enough to support. Headless commerce unlocks a new realm of possibilities in the digital landscape. Ordering APIs represent a powerful tool that enables a seamless integration between different systems involved in the ordering process, empowering brands to optimize user experiences according to their unique vision.

But what exactly is headless commerce?

In pursuit of enhanced flexibility and control over their user-facing interface, enterprise brands are increasingly shifting towards headless commerce, which allows them to decouple their Ordering apps (front-end) from the e-commerce logic (back end) of their operations. This headless architecture enables them to choose best-of-breed platforms (Ordering, Loyalty, Payments, CRM, Analytics), without being tied to a specific system, and gives them unparalleled freedom to customize and scale their business.

Why MENU Ordering APIs?

Embracing the futuristic headless architecture approach, MENU Ordering APIs empower fast growing multi-unit restaurant brands to meticulously craft their entire first-party ordering experience atop MENU’s state-of-the-art commerce platform. This can be done using an in-house team or partnering with a development agency. The advantages are manifold:

Best-in-class custom ordering applications:

Developed and continuously enhanced by a team of seasoned restaurant tech experts, MENU powers all digital customer touchpoints including mobile, web and kiosk from one platform. Using MENU Ordering APIs, brands can leverage our modern and innovative back end to create custom ordering applications on any platform.

Unmatched extensibility:

With its unmatched modularity, the MENU platform empowers brands to effortlessly integrate leading POS, Payments, Loyalty and other solutions of their preference. What’s more, thanks to its headless architecture MENU Ordering APIs enable a smooth connection to all external partners through a single integration, as well as support a diverse array of system landscapes. This ensures that large restaurant brands are equipped with the tools they need to accelerate their digital growth.

Smooth transition and enterprise-grade support

The MENU Ordering platform guarantees a smooth transition from your existing ordering provider without any loss of customer data. It ensures enterprise-grade security measures and robust support, laying a solid foundation for a secure and reliable ordering experience across all touchpoints.

Embrace the future, where customization meets efficiency, and MENU’s Ordering APIs become the driving force behind your restaurant’s digital transformation. The possibilities are endless and uniquely crafted to elevate your brand in the eyes of your customers.

Want to learn more about how MENU Ordering APIs can put you on a fast track to success?

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Unleash Hassle-Free Excellence in Restaurant Operations with a Seamless Digital Ordering Platform

PAR Team — Mon, 15 Jan 2024 19:21:58 +0000

Navigating the digital ordering landscape can feel like deciphering a complex puzzle. Incompatibility issues, communication gaps, and technical glitches lurk at every corner, threatening to disrupt the order flow, cripple efficiency, and sink the restaurant’s success. Like a chef juggling flaming pans, restaurant operators today struggle to balance evolving customer demands with operational effectiveness. Some of the biggest challenges with ordering providers that affect restaurant growth include:

Technical Turmoil: Navigating the Digital Maze

Integrating a digital ordering app into a network of disjointed platforms can occasionally introduce additional challenges. This technical turmoil poses a risk to the seamless order flow and overall operational efficiency. The digital revolution demands a solution that not only integrates seamlessly but also addresses these technical challenges head-on.

Staff Training: Breaking Through the Learning Curve

Training staff to adapt to new technologies is a time-consuming process that can hinder efficiency during the learning curve. A digital ordering platform should be designed with a user-friendly interface, requiring minimal staff training and ensuring a smooth transition without disrupting daily operations.

Menu Management Mayhem: Real-Time Updates Across Channels

Restaurant operators wrestle with a tech tempest, deciphering complex apps and managing menus across various channels in real-time. Keeping the digital menu up to date is a daunting task that directly impacts customer satisfaction and trust. An effective digital ordering platform streamlines restaurant operations and empowers restaurant operators to take control of their digital menu, ensuring accuracy, convenience and speed. The digital hurdles listed above threaten smooth operations, staff efficiency, and ultimately, customer satisfaction. Is there a way for you to navigate this chaos?

Navigate the Future of Dining with the MENU Omnichannel Ordering Platform

The key to conquering the digital landscape maze and thriving in the modern dining scene is embracing a user-friendly, seamlessly integrated digital ordering platform. Imagine empowering your staff with minimal training, while captivating customers with a real-time, accurate menu on every channel they use.

Enter the MENU Ordering Platform – a powerful ally in overcoming the challenges of the modern restaurant. Its intuitive, state-of-the-art design facilitates a smooth transition without disrupting your daily operations. Being part of the PAR Technology family, MENU is seamlessly integrated with Brink POS, Punchh and PAR Pay. This brings the advantage of a lower total cost of ownership, making it a financially savvy choice for restaurants.

MENU effortlessly connects with major US delivery platforms such as Doordash, Grubhub, and Uber Eats via MENU Link – a marketplace order management solution embedded within the MENU ecosystem. This guarantees customers a smooth journey, regardless of where they choose to place their orders, and a hassle-free management of all ordering channels and menus for your restaurant. Major enterprise restaurant brands strategically opt for PAR’s Brink and MENU Link to not only meet current consumer demands, but also position themselves for sustained success in the future.

At MENU, we prioritize comprehensive support as a fundamental element of the user experience. We are committed to staying closely connected with our customers through an array of supporting materials, comprehensive how-to guides, and timely updates on new releases.

Seamlessly integrated, beautifully designed, and supported by exceptional services, MENU emerges as the innovative solution propelling your restaurant to new heights in the digital world. Embrace the future with MENU and transform your dining experience.

Interested to learn how you can elevate your dining experience, one order at a time?

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Unveiling 2024: Your Essential Guide to Restaurant Tech Trends

PAR Team — Fri, 15 Dec 2023 05:00:41 +0000

As the year concludes, it’s time to reflect on the challenges faced and prepare for what lies ahead. Economic instability looms in 2024, intensifying the financial strain on the restaurant sector. To adapt, brands are turning to technology, no longer just a supporting player but a central force for innovation and survival.

Changing consumer habits emphasize off-premise consumption and diversified revenue streams. This shift fuels innovative dining experiences, powered by cutting-edge technologies—from predictive AI to generative innovations. Modern restaurant operators now have an array of remarkable tech solutions at their disposal.

We’ve compiled a list of state-of-the-art restaurant tech trends to keep you ahead of the curve and help you make smart investments in the coming year.

Contactless ordering

The tech-savvy nature of customers and the necessity to minimize physical contact in the post-pandemic era has instigated a transformative shift within the restaurant industry, giving rise to the rapidly growing phenomenon of contactless ordering. Contactless ordering (which includes ordering via QR codes, mobile & web apps and kiosk ordering) addresses this notable shift in customer purchasing behaviour. It offers an enhanced customer experience and grants customers greater autonomy in placing orders, expanding beyond the conventional dine-in approach. This way, they are more likely to add more items to their order and increase the average check size than if they placed an order over the phone or in person. Moreover, implementing contactless ordering solutions enables the tracking of customer data for each transaction and facilitates personalized engagement through a restaurant CRM platform. This allows businesses to tailor offers, communications, and updates based on customer preferences and behaviour, ultimately aiming for a customized and expectation-surpassing customer experience.

With a constant demand for convenience and speed, operators in the quick service and fast casual dining sector are recognizing the advantages of employing voice assistants for precise and efficient food ordering. Voice-activated ordering, exemplified by innovations like ordering through Amazon Alexa, Google Assistant, or Apple Siri, showcases the potential of technology to reshape the customer experience.

“We anticipate a significant uptick in AI-powered voice and chat ordering in the coming years. Advanced language models make it easier for computers to understand and process customer orders, creating more efficient and convenient dining experiences”, said Marlon Koch, VP of Product, MENU & PAR Platform.

Robots & automation

Restaurant automation involves employing automated or robotic devices to carry out various tasks within a restaurant. These robots serve diverse functions, ranging from meal preparation to delivering food to guests. The integration of robots into restaurant operations holds the potential to significantly enhance restaurant operations.

Many kitchen robots excel in efficiently carrying out simple, repetitive tasks. When properly utilized, they have the capacity to diminish the burden of time-consuming and low-skill tasks in the workplace.

“Anticipate a restaurant revolution with specialized robots dedicated to food preparation and customer service,” said Marlon Koch, VP of Product, MENU & PAR Platform. “These robots, working in tandem with human staff, enhance the dining experience by boosting operational efficiency. Through automating repetitive tasks, they cut labour costs, allowing resources to be redirected to improving food quality and elevating customer experiences. This shift promises quicker, more accurate service, reshaping the dining landscape and enticing customers to return—an evolving trend poised to revolutionize the industry.”

Food Waste Management

Restaurants discard significant amounts of edible food daily, resulting in financial losses and contributing to environmental concerns. To address this, food retail outlets are embracing data-driven and innovative food waste management strategies, incorporating technologies like the Internet of Things (IoT), advanced analytics, AI, robotics, and chemical recycling.

Utilizing machine learning and predictive analytics, restaurants can accurately track inventory and anticipate fluctuating customer demands, optimizing resource utilization and minimizing over-purchasing. Additionally, the deployment of sensors aids in tracking food waste, allowing businesses to identify patterns in wastage.

To control food waste at its source, restaurants can also implement in-house food waste management systems. This involves leveraging advanced plastic recycling systems for packaging food waste, as well as adopting food waste-to-energy (WTE) systems and composting. These comprehensive measures collectively contribute to reducing the carbon footprint associated with restaurant operations.

The Future of Restaurant Technology: AI-driven customer engagement tools

Data has emerged as an invaluable resource, creating a golden opportunity for well-informed decision-making . With the abundance of data captured, restaurants can obtain priceless insights into customer behaviour, preferences, and operational efficiencies. This empowers restaurant brands and managers to make well-informed decisions, streamline operations, and enhance the overall performance of their restaurant. This approach is rooted in creating seamless experiences using AI-driven customer segmentation and optimization tools to enhance customer engagement. Inevitably, the restaurant industry’s future lies in AI, unlocking boundless potential and offering unparalleled opportunities for transformative advancements. By integrating AI into their operations, restaurants can leverage advanced analytics, automated processes, and personalized interactions to elevate the overall dining experience and cultivate lasting customer relationships.

In 2024, making the most of innovative restaurant technology solutions is the only way to truly prosper in this competitive market. Technology is here to help your restaurant not just survive but really thrive in the digital age. PAR MENU has a diverse range of cutting-edge solutions that can assist your restaurant on this digital path.

Let’s chat about how we can set your restaurant up for success in 2024!

The post Unveiling 2024: Your Essential Guide to Restaurant Tech Trends appeared first on partech.com.

Leveraging Data Pipelines for Informed Restaurant Business Decisions

PAR Team — Thu, 23 Nov 2023 19:31:59 +0000

In the current digital era, every successful restaurant is producing a substantial amount of data. However, manual data processes can lead to incorrect analyses and poorly informed choices. Data science and analytics have emerged as game-changers. By harnessing the power of data, restaurants can gain valuable insights into customer behaviour, preferences, and operational efficiencies. This transformation empowers restaurant brands and managers to make informed decisions, optimize operations, and improve the overall performance of their restaurant. Data Pipelines offer a seamless solution by automating the flow of data from various sources. Serving as a bridge, this solution ensures that information from diverse sources is seamlessly processed, maintaining data accuracy and completeness.

Here’s why Data Pipelines should be at the heart of your broader analytics strategy:

Gain Deeper Customer Insights: Data Pipelines empower you to delve into customer preferences and behaviour on a profound level. This invaluable understanding enables you to tailor experiences, optimizing customer satisfaction and loyalty.
Streamline Operations and Identify Bottlenecks: Efficiency is the cornerstone of a successful restaurant. With Data Pipelines, you can pinpoint operational bottlenecks and streamline processes. This means smoother service, happier customers, and a more profitable business.
Benchmark and Stay Competitive: In the dynamic restaurant industry, staying ahead of the competition is crucial. Data Pipelines provide the tools to benchmark your performance against competitors. Invaluable insights ensure you’re always one step ahead, adapting and innovating to maintain your competitive edge.
Amplify Functionalities through Data Fusion: Your data is a goldmine of potential. With Data Pipelines, you can merge this valuable resource with other data sources you own. The result? New functionalities and capabilities that can revolutionize how you operate and serve your customers.
Extract Meaningful Conclusions with Custom Reporting: Standard reports often fall short in providing the specific insights you need. Data Pipelines allow you to run custom reports tailored to your unique business needs.
Seamless Integration with Your Preferred Tools: The versatility of Data Pipelines extends to seamless integration with a Business Intelligence (BI) tool of your choice. Alternatively, you can effortlessly import your enriched data into other platforms, such as a Customer Relationship Management (CRM) system. This ensures that your data flows seamlessly through your chosen ecosystem, enhancing every aspect of your operations.

Unleash the Potential of MENU’s Data Pipelines for Comprehensive Data Analysis

As a part of the MENU backend in Management Center, Data Pipelines is not just a tool; it is a secure, reliable and scalable large-scale data transfer solution that unlocks the opportunity for brands to truly become owners of their data. It enables you to inject data into your data lake and/or data warehouse environment as part of a broader analytics/BI strategy.
The Data Pipeline feature empowers you to access data in its raw form and draw meaningful conclusions by:

Running custom reports tailored to your unique needs
Connecting a BI tool for in-depth analysis
Merging the data with other sources you own
Powering additional functionalities, such as integrating with a CRM platform

Data Pipelines are a game-changer for the restaurant industry, automating data processes, ensuring data integrity, and enabling informed decision-making that drives growth and customer satisfaction.

Reach out to explore how Data Pipelines can enhance your restaurant business today.

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Streamlining Restaurant Operations: A Unified Approach to POS, Ordering and Loyalty

PAR Team — Wed, 18 Oct 2023 22:31:55 +0000

Embracing technology is the key to unlocking growth in the dynamic realm of restaurant operations. In this landscape, the prevalent challenge lies in the disjointed nature of a brand’s POS system, loyalty program, and ordering platform. The intricate dance between these crucial components often leads to many difficulties:

- Managing Multiple Vendors: Coordinating multiple vendors introduces an extra level of complexity to the operational puzzle. Disparate solutions are prevailing, extracting value with a notable lack of innovation. The burden of high fees is placing a significant strain on restaurants’ already tight operation budgets.
- Support Challenges: When a hiccup occurs in any of these systems, the restaurant staff must navigate a maze of customer support portals, often without a clear path to resolution. Resolving these issues can be a time-consuming process, potentially affecting the quality of service and guest satisfaction.
- API Complexity: API inconsistencies between these disparate systems add another layer of complexity. Differences in data formatting or interpretation can lead to errors and operational disruptions.

Achieving customer engagement without overwhelming operational capacity remains a central challenge for restaurants. To conquer these obstacles and take the lead in a competitive market, it is imperative to have a seamless integration of POS, ordering, and loyalty solutions within a unified platform.

Unlock Boundless Potential with PAR’s Better-Together Solutions

PAR’s comprehensive suite of “Better-Together” solutions are tightly integrated best-of-class products under the PAR umbrella. These integrations are meticulously designed to forge cohesive, frictionless experiences for guests, operators, and employees, ultimately driving superior operational and business outcomes.

PAR MENU, an integral part of the PAR platform, offers an empowered approach to ordering experiences. Whether your guests opt for the convenience of digital, in-store, or third-party options, MENU ensures a seamless and convenient ordering process.

MENU’s deep integration with Brink POS allows orders from in-house and external sources to flow effortlessly into the POS system, all managed from a unified backend. This eliminates the necessity for multiple tablets and significantly minimizes the likelihood of errors stemming from manual order input. Leverage real-time item availability and price updates, synchronized refunds, automatic order ready status updates, dynamic pricing, and much more!

To unlock the full potential of online ordering and loyalty programs, it is essential to strategically and purposefully integrate the two. The MENU and Punchh integration goes beyond the ordinary. What sets this integration apart is its focus on creating a cohesive mobile, web, and kiosk UI/UX experience, that delivers a winning experience for your customers. Data are collected in one system, which means brands can have a complete view of the ordering experience in a single platform. Data-driven insights help enhance customer engagement across all touchpoints and give brands the ability to gain a competitive edge.

With MENU, Brink and Punchh in perfect sync, businesses can expect an unparalleled POS, digital ordering and loyalty integration that improves restaurant operations and goes above and beyond to exceed customer expectations. Being under the PAR umbrella brings the advantage of a lower total cost of ownership, making it a financially savvy choice for businesses. This also means that MENU operates with greater agility and has the ability to deliver groundbreaking innovations in the realm of food service.

The restaurant industry is evolving, and so are we. With MENU, PAR Technology is revolutionizing the way you do business. Seamlessly integrated with Brink POS and Punchh and designed with your success in mind – MENU is not just a solution; it’s a promise of a better future.

Ready to embark on this journey with us?
Let’s make your restaurant thrive in this new era of dining.

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Optimizing Operational Efficiency through Seamless Third-Party Ordering Channel Management

PAR Team — Mon, 16 Oct 2023 19:31:51 +0000

In our fast-paced world, the way we experience food has drastically evolved. The surge in online food delivery, largely driven by the preferences of Millennials and Gen Z, is here to stay. According to the Technomic’s Delivery and Takeout report, a staggering 36% of delivery orders are now made through third-party delivery services. Yet, behind this seemingly seamless experience lies a complex reality for restaurant staff.

Picture this: you’re running a bustling restaurant, and you’re juggling multiple delivery marketplaces. Each one demands its own tablet, and suddenly, you find yourself in the midst of what’s become known as “tablet hell.”

This scenario leads to several problems:

- Potential for errors: Manual order entry opens the door to errors that could impact customer satisfaction and your bottom line.
- Menu management challenges: Coordinating menu updates across multiple platforms is time-consuming and diverts attention from other critical aspects of running your business.
- Multiple dashboards: The absence of a unified dashboard for all orders deprives restaurant operators of the ability to make informed, data-driven decisions.

The result? Operational complexity that isn’t just a behind-the-scenes headache. It ripples through your sales figures and has a direct impact on overall customer satisfaction levels.

Seamlessly Integrate External Ordering Channels with MENU Link

Imagine a solution that not only tackles these challenges head-on but also streamlines operations and boosts your bottom line. Enter MENU Link, the cornerstone of the PAR MENU platform. By seamlessly integrating third-party ordering platforms, it transforms the way restaurants handle orders from the largest delivery marketplaces such as Uber Eats, Grubhub and Doordash.
MENU Link streamlines restaurant operations by providing a centralized hub for third-party order management and seamlessly integrates with your POS system for increased efficiency and accuracy.

Maximizing Success with MENU Link and PAR Brink POS

MENU Link is seamlessly integrated with PAR’s Brink POS, a next-gen POS software deployed in over 20,000 restaurant locations to fuel their growth. With the MENU Link and Brink POS integration, you gain a seamless, centralized platform for managing orders across various external channels. This means no more juggling multiple tablets, saving both space and the workload for your staff.

Dynamic Pricing for Channel-Specific Offers
The integration empowers you to effortlessly differentiate prices and offers across platforms using dynamic pricing. Easily set specific pricing strategies for platforms like Doordash, ensuring automatic adjustments for all items. This not only saves time, but also provides valuable insights for crafting strategies to optimize your profitability.

Real-Time Sync of Vital Information
Thanks to the MENU Link and Brink POS integration, your menu, pricing, item availability, and store information sync in real-time. This ensures that your customers receive accurate information regardless of their ordering channel.

Automatic Order Injection for Smoother Operations
MENU Link and Brink POS work in perfect sync to automatically inject orders into your POS system. This not only saves time but also enhances accuracy, resulting in a higher level of customer satisfaction.

PAR’s Brink and MENU Link have been selected by major leading enterprise restaurant brands to not only meet the evolving demands of today’s consumers but also to strategically position themselves for sustained success in the years ahead.

Take guest satisfaction to new heights with PAR’s Brink POS and MENU Link!
Get in touch with us today to unlock the full revenue potential of your business

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From Myth to Reality: How AI and Automation are Revolutionizing the Foodservice Industry

PAR Team — Tue, 26 Sep 2023 15:56:24 +0000

When we talk about automation and AI in the foodservice industry, the first thing that comes to mind are robots flipping burgers and delivering drinks to customers. Introducing some of the most innovative tech trends available in the market doesn’t necessarily mean that restaurants need to eliminate human involvement from their operations. It simply means they can upgrade from pen-and-paper processes to AI-supported back-of-the-house tasks with “invisible technology” that improves overall process efficiency.

Operators today are already exploring cutting-edge solutions that involve automation and AI to solve some of the biggest problems faced by restaurants nowadays – issues with the supply chain, inflation, and labour shortages. Some of the biggest restaurant chains such as Chipotle, Subway and Domino’s superior customer service.

AI implementation holds limitless potential. It can address some of the most burning challenges, such as:

Supply Chain Disruptions:
AI and ML algorithms assist restaurants in predicting demand, preventing food waste, and optimizing inventory management, which is crucial in managing supply chain complexities.

Challenging economic conditions:
AI-driven analytics help restaurants analyze market trends and adjust menu prices dynamically based on ingredient costs and demand. This ensures profitability despite the ongoing inflation.

Labor shortages:
AI and robotics, such as self-ordering kiosks and robotic servers, mitigate labour shortages by streamlining operations and allowing staff to focus on customer interaction and food quality.

Poor customer experience:
AI can enhance customer experience by offering personalized recommendations tailored to their preferences.

By analyzing data from customers’ purchase histories and their social media profiles, AI systems can create customized menu suggestions and promotions. This personalized approach provides a unique dining experience, different from the traditional one-size-fits-all menu.

“One of the areas that is essential when it comes to AI is personalization”, said Marlon Koch, VP of Product, MENU. “Being able to deliver a more personalized experience is a big part of that, leveraging the data that you have about the consumer in the right way.”

The Path Forward: Embracing the AI Revolution

At MENU, we are constantly optimizing our solutions so that we can offer sophisticated technology that improves performance of multi-unit restaurant brands, while also boosting customer satisfaction.

Based on an intelligent algorithm, MENU’s Dispatch solution can automatically assign delivery orders to the most suitable driver from the best matching Delivery Service Provider’s fleet. Estimated delivery times based on the automatically assigned driver’s location are immediately updated on all channels, which helps restaurant brands reduce staff workload and improves processes.

Discover how MENU’s commitment to innovation and efficiency can revolutionize your restaurant’s operations and lead you towards a more profitable and streamlined future

The post From Myth to Reality: How AI and Automation are Revolutionizing the Foodservice Industry appeared first on partech.com.

Mastering Modern Restaurant Success through Natively Integrated Digital Ordering and Loyalty

PAR Team — Fri, 25 Aug 2023 15:38:14 +0000

Today’s restaurant guests seek ease, convenience, and value in their dining experiences. They crave the ability to effortlessly order their favourite meals and have them delivered promptly and efficiently. However, adopting an ordering system is just the beginning. To truly excel, restaurants must optimize their solutions to capture data and nurture customer loyalty. The integration of loyalty programs into the ordering experience is a game-changer. Without this integration, loyalty initiatives risk losing their effectiveness and relevance in the digital realm.

The imperative for natively integrating digital ordering and loyalty

In an era of rapid digitalization, having merely any online ordering and loyalty integration is not enough. With a native integration under one roof, loyalty becomes an integral part of the online ordering process and customers are motivated to engage actively. The benefits are multi-fold:

Increased Operational Efficiency: By reducing reliance on third-party orders, restaurants can save time and boost profits

Enhanced Customer Convenience: Offering a one-stop spot for all information and orders maximizes customer convenience

Upsell Opportunities: Integrating loyalty incentives directly into the ordering process can encourage additional purchases

Richer Customer Data: Native integration allows restaurants to gain valuable insights into customer behavior.

How to deliver a 1+1=3 experience?

Looking ahead in the realm of online ordering and loyalty, it’s clear that we’re moving beyond basic integrations. This means that the future isn’t just about fitting things together, but about creating a seamless blend. Think of it as a puzzle where each piece, from online ordering to loyalty programs, comes together to create a unique masterpiece that illuminates your brand and keeps your customers engaged. This unified approach is all about making things smoother and simpler for your guests and your staff.

Our native MENU and Punchh integration is exactly that – a seamless fusion of digital ordering from MENU with Punchh’s robust loyalty offerings. The result? An innovative integration offering a holistic customer experience that not only streamlines order preparation but also ensures data consistency. Brands gain a competitive edge from valuable insights across all touchpoints.

Strategically merging online ordering and loyalty programs paves the way for enhanced customer engagement, data-driven insights, and increased revenue.

Check out our recent ebook “Deliver the 1-2 Punchh with Loyalty and Natively Integrated Digital Ordering” to learn more about the potential of a seamless, purposeful integration to elevate customer experiences, boost ROI and drive brand success.

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Enhancing Your Restaurant’s Digital Journey with Seamless Ordering and Payment Integration

PAR Team — Thu, 03 Aug 2023 18:44:09 +0000

In the digital era, restaurants are constantly seeking ways to enhance their operations and provide exceptional experiences for guests and employees. Technology plays a pivotal role in achieving these goals, and one such advancement is the integration of digital ordering and secure payment solutions. Embracing these solutions can revolutionize your restaurant’s digital experience, streamline payments, and deliver a seamless and convenient process for your valued customers.

Let’s explore the major advantages of integrating digital ordering with payment solutions for your restaurant business:

Maximizing Security and Fraud Prevention

In today’s digital landscape, security and fraud prevention are crucial considerations for any restaurant owner and operator. By leveraging robust encryption and security measures, you can safeguard sensitive customer data and minimize the risk of fraudulent activities. Implementing secure payment gateways like PAR Pay that follow PCI compliance and are equipped with point-to-point encryption as well as stringent authentication protocols, can ensure that financial information remains protected throughout the transaction process. Prioritizing data security will instill a sense of confidence in your customers and protect your reputation as a trusted establishment.

Streamlining Operations and Enhancing Guest Experience

With the ability to browse menus, customize orders, and make payments at their convenience, customers can enjoy a seamless journey from start to finish. Having a seamless ordering and payment integration also empowers your staff to spend less time on manual order-taking tasks and focus more on providing personalized service.

Leverage the Power of Contactless Payments

By embracing popular platforms like Apple Pay, Google Pay, and Samsung Pay, you can cater to the growing demand for contactless transactions. Contactless payments offer a fast, secure, and convenient alternative to traditional payment methods, ultimately speeding up transaction times and reducing the need for physical interaction.

“As we navigate the battle between convenience and experience in the realm of first party and third-party channels, alternative payment methods emerge as a crucial component.”, said Marlon Koch, VP of Product MENU & PAR Platform. “Third-party aggregators offer seamless ordering experiences with pre-stored payment methods. To compete, we must make the switch from third party to first party effortless for consumers. Alternative payment methods like Apple Pay or Google Pay eliminate the need for re-entering credit card details, streamlining the transition and enhancing convenience.”

Empowering Restaurants: MENU Digital Ordering and PAR Payments Integration

To create a customized digital ecosystem for your restaurant, it is crucial to opt for solutions that integrate smoothly and collaborate effectively. By thoughtfully selecting a suite of tools, like point-of-sale systems, loyalty programs, and online ordering platforms, that complement each other, you can create a cohesive digital ecosystem that caters precisely to your restaurant’s unique requirements.

Together, MENU Digital Ordering and PAR Payments Solution provide a powerful integration that enables seamless payments within a restaurant’s ecommerce ecosystem. This integration empowers owners and operators to take control of their data, ensure maximum security and fraud prevention, and leverage popular and emerging payment platforms such as Google Pay and Apple Pay.

Our MENU + PAR Pay integration provides restaurants with a powerful tool to enhance their operations as well as elevate the guest and employee experience. With a quick rollout, reduced total cost of ownership, and robust security measures, restaurants can streamline their payment processes and focus on delivering exceptional service.

Take advantage of popular payment platforms, ensure data security and offer a seamless and convenient payment experience to their valued customers with MENU & PAR Pay!

The post Enhancing Your Restaurant’s Digital Journey with Seamless Ordering and Payment Integration appeared first on partech.com.

Top 5 Digital Trends that will Drive Restaurant ROI into the Future

PAR Team — Tue, 27 Jun 2023 17:46:53 +0000

In the ever-evolving restaurant industry, there is a constant emergence of new technologies aimed at enhancing workflows and enabling restaurateurs to achieve maximum efficiency and profitability while reducing costs. At MENU, we firmly believe in staying at the forefront of innovation and closely monitoring the latest technology trends shaping the restaurant industry. Our commitment lies in actively exploring and adopting these cutting-edge technologies to empower our B2B audience with the tools they need to thrive in a competitive landscape.

Restaurant Digital Trends Webcast Insights

In our recent webcast “Beyond the Buzz: Debating Digital Trends from Real Sales Drivers” moderated by Tiffany Disher, General Manager MENU N.A., industry experts Marlon Koch and Seth Hall delved into emerging technologies that drive real ROI in the restaurant industry.

Some of the key insights discussed in the webcast are:

Alternative payment methods

In the realm of alternative payment methods, there is immense potential in options like Apple Pay, Google Pay, and Amazon palm payment. These methods are known for their ease of use, convenience, and global connectivity. They offer better interaction between brands and consumers, allowing for the acquisition of valuable customer data and an enhanced consumer experience. It is important for brands to invest wisely in platforms and partnerships that enable seamless integration.

Chatbot / Voice ordering

Chatbot and voice ordering present an exciting opportunity to transform customer interactions and drive operational efficiency. A hybrid approach that combines chat, social networks, and web into a single platform is particularly important. Starting the ordering process on channels like chatbots or social networks can be convenient, but as orders become more complex, transitioning to a web experience becomes necessary.

AI, automation and delivery drones

AI and automation have a significant impact on various industries. They provide opportunities for personalization and operational optimization, leveraging consumer data in the right way. While delivery drones show promise, there are existing technological and regulatory challenges that may delay their immediate implementation.

The metaverse

The metaverse was discussed in terms of its niche applications, particularly in training and operational contexts. However, the experts acknowledged that the uncertainty surrounding broad consumer adoption of this technology.

Dynamic pricing

Dynamic pricing emerged as an area of enthusiasm, allowing businesses to adjust prices based on supply and demand. This approach optimizes profitability while considering factors such as customer loyalty and data-driven decision-making. Ensuring customer awareness and a smooth transition is essential during the introduction of dynamic pricing, avoiding potential frustration among consumers.

By strategically embracing digital trends, the restaurant industry can unlock opportunities for growth and improved customer experiences. The webcast panelists agreed that careful implementation and adaptation are crucial as businesses navigate these trends, ensuring success and resilience in the digital age.

Want to get more actionable insights?

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From Chaos to Control: The Benefits of Integrating your POS with Online Ordering

PAR Team — Mon, 03 Apr 2023 21:31:34 +0000

Picture this scenario: You’re in the midst of one of the busiest days you’ve had in a while, orders are coming in from all directions, and you’re struggling to keep up. To add to the chaos, you’ve run out of salmon, and you need to temporarily remove all menu items that contain that ingredient. Stop wasting precious time trying to figure out how to keep track of your inventory manually and how to manage the influx of orders at peak times.

The solution to your problem? Integrating your POS with an online food ordering platform saves time and provides faster service to your customers by automating updates and streamlining menu management.

Let’s look at the biggest benefits of this integration for your restaurant business:

Enhanced bottom line

By implementing online ordering, businesses can receive orders from customers at any time and from any location. Integrating this POS software can help capture those sales and ultimately lead to an increase in revenue.

Increased order accuracy

By integrating your POS system with your online food ordering system, your menu is always connected and synchronized. This means that any changes you make to your menu, such as adding new items or updating daily specials, will be automatically updated across all channels. This eliminates the need for manual updates, resulting in labor savings and a reduction in human error.

Higher customer satisfaction

Online ordering can provide a convenient and hassle-free experience for customers. By integrating your POS system with online ordering, you can offer a seamless and easy ordering process, leading to higher customer satisfaction.

Utilizing data for informed decision-making

By integrating your POS system with an online ordering solution, you can gain valuable insights into customer behavior, such as order history, preferences, and purchasing patterns. This data can help you make informed decisions about your business, such as which products to promote or how to optimize your menu to make your customers come back more often and spend more through personalized offers.

Boost Your Restaurant Business Growth with the Brink POS and MENU solution Integration

Prior to the invention of cloud-based point-of-sale (POS) systems, restaurant staff were forced to rely on disparate solutions such as legacy POS systems. This resulted in restaurant operators using multiple disconnected platforms during the ordering process. Additionally, they had to use multiple systems to manage menus, leading to errors and inconsistencies between product availability and channels.

Now, with the MENU and Brink POS integration, the guest-facing menu is seamlessly synced with the existing POS configuration, so orders from both first-party and third-party channels are automatically injected into the POS. This is done from a single backend, which eliminates the need of using multiple tablets and reduces the potential for errors resulting from manual order entry. Having solutions that seamlessly complement each other helps streamline order preparation and ensures data consistency across all order touchpoints.

Reduce total cost of ownership with a comprehensive suite of best-of-breed solutions under the PAR umbrella covering all aspects of your restaurant business.

Say goodbye to chaos and hello to control as you unlock your
ultimate potential with MENU+Brink!

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